As I said, I don’t think that you’ll find a Fender ad even claiming it’s a re-issue. In fact, here’s an ACTUAL QUOTE from the literature for the Model T;
“A huge stack of SUNN amplifiers was a common sight at major concerts and festivals of the ‘60’s and ‘70’s...even Woodstock! While the new Model T looks very much like an old SUNN from that era, it is actually an all-new tube amplifier with some unique modern features.”
Keywords in that is "All-new tube amplifier." That just ends up making it something Fender designed to be named after the Model T of the Hartzell era. Which I don't have a problem with, just think that needs to be stapled to some people's heads.
So, your rant is pretty much based on middle school gossip rather than actual fact. While you claim to “dislike people saying they're the same amp”, it seems that the only people that call it the same amp are you and your peers.
I said I read it in middle school, when I was 13 years old. I don't know if it was someone my age, or a 35 year old guy writing an article for a gear magazine or website. I don't remember, it's just stuck with me through the years because it didn't sit well with me.
Also, that "you and your peers" statement seemed to sound derogatory, though I doubt that was the intention. I obviously don't call it the same amp, official Fender marketing releases obviously call it an all new amp, but it seems there is a large amount of people that seem to think that it is the same amp as Hartzell's Sunn designed and built. I can't answer why, though I will just leave it at simple ignorance.
Obviously Fender never claimed their amp to be a clone, or even a re-issue; are there posts here, or on other enthusiasts forums, where anyone actually says the amps are the same? Please share...
I really don't feel like looking it all up, I've seen people talk about how it's a reissue, but whether they are talking about circuit composition or the name itself, I do not know, it is much too vague. I'll easily cop to saying that Fender reissued the name "Model T" under their Sunn brand when they designed the new amp.
Your post makes it seem like a conspiracy by Fender to dupe the public into thinking their amp is the same as the Hartzell version, when in actuality they never did, and your reference for your rant is some middle school kid’s delusion.
The last part of this statement has been addressed, so I'll focus on the fact that there is no comprehensive library of information on Sunn gear from any era, this brand is way too obscure for that (but as I've said, not obscure enough for my wallet's taste). If there were I would think all the random misinformations that float around on the web about Sunn gear would be expunged. The only thing we could come up with since there is no database on Sunn gear through the years are theories, maybe not
conspiracy theories, but theories nonetheless. There's not even a complete Sunn catalog for the years. Even Acoustic Control Corp. Has a pretty comprehensive catalog. How? I dunno, maybe their catalogs were printed on paper that didn't yellow with age.
Since you call it a “Fender T”, do you also call the older ones “Hartzell T’s”? You should, since they are both Sunns but neither Hartzell nor Fender is the ORIGINAL Sunn; why would you call one by the parent company and not the other?
Or do you call it a "Fender T" as a slur because you somehow think it's a lesser amp?
I call it the Fender T because I was in a music store a few years back that had a Model T with the Fender logo on it instead of the Sunn logo. Asked about it and no one had an answer as to why. It stuck after that. I wouldn't either call the Hartzell era Sunn Model Ts Hartzell Ts because they were the original Ts and Hartzell didn't have a large plethora of music brands under their belt which to make other gear with. They continued the Sunn brand along, upped wattage in original Sunn amps, tweaked them, created new gear under the Sunn subsidiary, discontinued products and then began to let the company flounder. They didn't just shelve the brand like Fender did because it wasn't making money. They just let it start dying and sold it to a company that could have easily kept the name on a somewhat moderate scale, which they did. Sunn's not a money-maker, though on a small scale (which equals "expensive") I am sure there would be a market in a boutique capacity.
The fact that a Fender artists relations guy never heard of a band is indeed significant. It means that the bands potential influence isn’t worth his time thinking about. He’s “just not into Doom and all of its subs” because there isn’t enough revenue in that genre to be concerned about, and it’s his job to promote and endorse up and coming bands if he thinks they might eventually make some money. If he thought the doom genre could earn any significant revenue he would be on it like white on rice.
On the other hand this obscurity may well be why FMIC hadn’t made the Sunn O))) band cease and desist using their trademarked logo. They wouldn’t waste the legal fees to sue, what could they win as an award, a pile of beat up old amps? You can’t get blood from a rock, and who knows; maybe the band paid to use the logo.
I dunno, I'd ask them but I really don't care. Don't like the band anyway.
I should say again that I was always referring to the second hand industry when I was talking about the supply and demand. The Fender AR guy never hearing of the band just
doesn't matter at all because there is no longer any
new Sunn gear being produced. If there were, it would matter a lot if he never heard the band and that was moderately popularizing the brand, but since there is no
new gear coming out it just does not matter that someone in AR hasn't heard of something with a menagerie of interested fans. Let's just put it this way, if Fender was still producing under the Sunn brand, then they would probably want to either endorse or issue a cease and desist to Sunn O))). It's like this, just because Orphaned Land doesn't sell millions of albums worldwide nor plays large venues didn't stop PRS from endorsing them. What would stop Fender from endorsing Sunn O))) if Fender were still producing the brand? (The answer to that is probably greed, but then again, that's not necessarily a bad thing in a capitalist market).
I know that doom and its relatives are popular among certain factions, but it’s such a VERY small niche that it’s virtually invisible compared to the music industry as a whole, so insignificant that it’s not even a blip on mainstream industry’s radar.
That's correct, but there still is enough of an interest in the brand that those Doom bands play for plenty of current brands to stay on their feet and the a second hand Sunn gear market to satisfy them.
If there WAS a market; if doom acts were touring multicity stadium venues and selling millions of albums instead of hundreds of albums, FMIC would re-issue Sunn gear, and doom inspired gear would be all over the Musician’s Friend catalog.
That’s how it works in the real world.
Cite your source for the "hundreds." That's insulting the genre, lesser in the market but no lesser in the eyes of subjective listeners. I listen to and buy both Pop and Doom records but so do many other people, not to mention the people that download albums (then go to shows, I should know, when I saw Sleep last year in Portland, half the kids there looked like they downloaded the bands albums then went to see the show because they thought it was what was "in"). Those number in the million easily, and that's all it takes for a strong secondhand market for Sunn amps. I'm only referring to the second hand market when I talk about Sunn O))) popularizing the brand, 'cause every artist bio says they're named after the amp company (which then makes all the people Google the name and look up and then either decry or want a Sunn amp). It only takes a small amount of people in such a small
secondhand market (did I mention I was only referring to the second hand market? hyuk hyuk).
Of course, Pop music sells the millions of albums, which make labels and what not huge amounts of money, it takes tours and merch for bands to make any significant money. The Melvins members all make around $75,000 a year and they aren't complaining. Plenty of people play Beta Leads because of Buzzo. I'm sure if there was someone out there making new Beta Lead amps there would be people to buy them for their probably exorbitant price.
I suppose it's high time to revive the Sunn badge in a boutique market. (Acoustic has done it, but they just want waaaaaay too much damned money for the new solid state stuff).